Here are 12 simple, actionable tweet formulas to market your blog. Try these out to drive more traffic to your site.
1. Use Short, Provocative Tweets
A tweet is pretty short in itself. Generating engaging content of 140 characters or less can be a good little writing challenge. Short tweets with less than 100 characters have a 21% higher interaction rate.
When you tweet a link to your blog, be creative. Try to make very short tweets that interest your blog. They work.
When tweeting about your article, keep in mind that you do not have to stick to your message.
2. Include an Intriguing Quote from Post
Give your subscribers a taste of your blog. Include an intriguing quote from your article. Try to find a quote that is concise and gives an idea of the content of your message.
Check out this sample blog I wrote for Wishpond and tweeted about:
Again, you do not need to simply tweet the title of your article. Show your subscribers a little more about your blog topic.
The quotes in general are doing very well on Twitter. Studies have shown that a tweet with a quote is 54% more likely to be retweeted. If your subscribers like your quote and retweet, they may also click on your website.
3. Include Statistics
People like statistics. (That's what the data says.)
If you have interesting statistical information in your article, tweet about it. And to have even more impact, use numbers and characters - not just letters. The numbers and characters will make your tweet stand out in the river of tweets that your subscribers receive in their timelines.
Here is an example of Hubspot. They use a short "did you know" question and include numbers and characters to convey a pretty astonishing fact from their article on display ads. They include the shortened link to the blog post after they are posted.
4. Use #Hashtags
Hashtags are a great way to spread your tweets on various topics. For those who still do not know what a hashtag is - basically, it's a word or two behind a # that is the subject of a current discussion.
Hashtags have been used on Twitter for many years and are a great way to connect with Twitter users beyond your subscribers.
There are a few methods to use hashtags when tweeting to drive traffic to your blog. Here are two examples.
Use hashtags specific to a theme. If you want to promote a particular blog, landing page, contest, or ebook, you can create your own hashtag.
In this example, Guy Kawasaki wrote on his blog an article on good and bad reasons to write a book. He uses the hashtag #APEtheBook, which is the common hashtag he has created to promote his ebook.
You can use this method for your entire blog on your website or for specific events like a contest on your blog (we'll get back to that in a moment).
For example, you can set up a hashtag such as #myawesomeblog. This creates a place where others on Twitter can also chat about your blog. If someone tweets using your hashtag, it will be visible in the feed for this hashtag search. This can generate more interest for your blog and more traffic to your site. (Of course, it helps to be very famous for this technique to work really well.)
Use general hashtags on publications. Include hashtags with topics related to your blog. This allows your tweet to be seen by other Twitter users looking for topics you've written about.
For example, Bored Panda writes about crazy news in his posts. They connect with readers on Twitter using hashtags of hot topics. In this case, they use #thunderstorm and #supercell for their coverage of a Texas storm.
This extends their reach to all their followers on Twitter and other Twitter users interested in the Texas storm.
5. Use @mentions
A mention is the way you include @ Twitter users. You can send a tweet directly to subscribers, customers or anyone on Twitter.
You can use @mentions in several ways.
If your blog posts comments on prominent bloggers, companies, or customers, mention them in a tweet that refers to your post. Not only will they appreciate this mention, but your tweet could also be retweeted to their subscribers.
In this example, at Wishpond we wrote a blog post about Sephora and how they create an amazing picture on Pinterest. We mentioned them in our Tweet.
\
Mention also people who have made good comments on your blog. This is a great way to thank your loyal blog readers.
You can also mention the author of the blog post. Whether it's a guest blogger, a new blogger or even a regular blogger on your site, mention them in a tweet that refers to their message. This is a nice gesture that will probably result in a retweet to their followers.
In this example of Penny Chic's Shauna Miller, she mentions a blogger for the first time on her fashion blog.
6. Retweet Mentioned Blog Content
If someone mentions the content of your blog on Twitter, retweet their tweet.
This example shows a tweet from @Econsultancy. They commented on Wishpond and included a link to their blog on which they published our infographic on social media marketing. At Wishpond, we retweeted their tweet to our infographic.
7. Ask for a Retweet (or RT)
This is a great way to retweet tweets related to your blog. Simply ask your subscribers to retweet or update your update. Tweets that request an "RT" or "retweet" have between 12 and 23 times as many actions as those that do not.
To get more traffic to your blog, ask for a retweet when you tweet a link to your blog.
In this example, Guy Kawasaki asks his followers for "Please RT" on a tweet referring to his blog site.
8. Use Visually Appealing Images
The more attractive and appealing the tweets published on your blog, the more they interact with them and the more traffic they bring to your site.
Join a really cool picture in your blog post. Make s ure this concerns your message. Try to find an image that will intrigue your subscribers and give them want to know more by clicking on your blog.
You can even include a visual call to action, such as an image with the words "click the link to learn more ...".
In this example, Intel tweeted a very smart image on July 4th. Their blog article discusses fireworks technology. In just 10 hours, this one tweet had 90 retweets and 49 favorites. As you can see, the image is colorful, visually appealing and connected to the science of fireworks.
9. Ask a Question Related to Your Topic
A question in your tweet can generate a lot of commitment. If the question generates enough connection and curiosity for your subscribers, the number of clicks on your blog will be increased.
In this example of HootSuite, the tweet could have simply tweeted the title of his blog. Instead, they asked a very playful question to their followers. This concerns their users by asking questions about browsers - not about the desks. The reader feels good if he tends to be out of order. And this can arouse the interest of their subscribers to click on their blog.
Try this update method for your next blog post. What question can you ask your subscribers to make them want to click on your blog?
10. Tweet about Your Blog-Hosted Contest
Organizing a contest, lottery or group offer on your blog is a great way to drive traffic to your site. This creates a commitment to your readers and strongly encourages new readers to visit your blog.
Find out how easy it is to run a contest on your website or blog. Get our free eBook: The Complete Guide to Contest and Website Promotions
Tweets on your contest can generate even more traffic to your blog.
Check out this AOL example. AOL is promoting its contest to increase the number of followers on Twitter. They offer a summer price pack. To learn more about the contest, interested participants should click on the AOL blog.
Sponsored Tweets are an inexpensive advertising option provided by Twitter. They can help you deliver your content to your target market. Instead of just appearing in your subscribers 'feeds, the tweet also appears in other users' feeds. You can set up your sponsored tweets to target by geography, interests, device used and even by keyword.
By promoting tweets containing a link to one of your blog posts, you can spread your tweets to Twitter users who do not see them normally. It's an effective and attractive way to generate new traffic to your blog.
Learn how Jeff Bullas used Sponsored Tweets to drive more traffic on his popular digital marketing blog. The icon on the left side shows that it's a paid tweet, but it's pretty subtle. His tweet is straightforward and includes numbers, which sets him apart from other Twitter users.
12. Include a Blog Link in Your Bio
Your Twitter biography is what your subscribers (and others) see when they visit you on Twitter. This only changes if you make changes. This lends itself to being an ideal opportunity to generate more traffic to your blog.
Include a link to your blog, or even a particular blog post, in your relevant sections and / or contacts in your biography. Both sections have clickable link capabilities. You can also include CTA to encourage your subscribers to click on your blog.
For example, if you have written a good article and want to generate traffic for a few weeks, create a CTA and include it in your biography. Express the benefits of a click, like some of the tweets mentioned above.
Mari Smith uses this tactic to drive traffic to a specific landing page on her blog. This link will take you to an article on Mari's new online Facebook Marketing course. It's a clever way to generate more traffic on his already popular blog.
Conclusion
Cross-promoting your blog posts via Twitter can be very beneficial in generating more traffic to your blog. It also gives you a lot of engaging content about Twitter!
What do you think? Have you tried any of these Twitter marketing methods? What worked for you? What has not worked so well for you?
follow this Twitter marketing methods to increase your traffic #seoideas
1. Use Short, Provocative TweetsA tweet is pretty short in itself. Generating engaging content of 140 characters or less can be a good little writing challenge. Short tweets with less than 100 characters have a 21% higher interaction rate.
When you tweet a link to your blog, be creative. Try to make very short tweets that interest your blog. They work.
When tweeting about your article, keep in mind that you do not have to stick to your message.
2. Include an Intriguing Quote from Post
Give your subscribers a taste of your blog. Include an intriguing quote from your article. Try to find a quote that is concise and gives an idea of the content of your message.
Check out this sample blog I wrote for Wishpond and tweeted about:
Again, you do not need to simply tweet the title of your article. Show your subscribers a little more about your blog topic.
The quotes in general are doing very well on Twitter. Studies have shown that a tweet with a quote is 54% more likely to be retweeted. If your subscribers like your quote and retweet, they may also click on your website.
3. Include Statistics
People like statistics. (That's what the data says.)
If you have interesting statistical information in your article, tweet about it. And to have even more impact, use numbers and characters - not just letters. The numbers and characters will make your tweet stand out in the river of tweets that your subscribers receive in their timelines.
Here is an example of Hubspot. They use a short "did you know" question and include numbers and characters to convey a pretty astonishing fact from their article on display ads. They include the shortened link to the blog post after they are posted.
Hashtags are a great way to spread your tweets on various topics. For those who still do not know what a hashtag is - basically, it's a word or two behind a # that is the subject of a current discussion.
Hashtags have been used on Twitter for many years and are a great way to connect with Twitter users beyond your subscribers.
There are a few methods to use hashtags when tweeting to drive traffic to your blog. Here are two examples.
Use hashtags specific to a theme. If you want to promote a particular blog, landing page, contest, or ebook, you can create your own hashtag.
In this example, Guy Kawasaki wrote on his blog an article on good and bad reasons to write a book. He uses the hashtag #APEtheBook, which is the common hashtag he has created to promote his ebook.
For example, you can set up a hashtag such as #myawesomeblog. This creates a place where others on Twitter can also chat about your blog. If someone tweets using your hashtag, it will be visible in the feed for this hashtag search. This can generate more interest for your blog and more traffic to your site. (Of course, it helps to be very famous for this technique to work really well.)
Use general hashtags on publications. Include hashtags with topics related to your blog. This allows your tweet to be seen by other Twitter users looking for topics you've written about.
For example, Bored Panda writes about crazy news in his posts. They connect with readers on Twitter using hashtags of hot topics. In this case, they use #thunderstorm and #supercell for their coverage of a Texas storm.
This extends their reach to all their followers on Twitter and other Twitter users interested in the Texas storm.
5. Use @mentions
A mention is the way you include @ Twitter users. You can send a tweet directly to subscribers, customers or anyone on Twitter.
You can use @mentions in several ways.
If your blog posts comments on prominent bloggers, companies, or customers, mention them in a tweet that refers to your post. Not only will they appreciate this mention, but your tweet could also be retweeted to their subscribers.
In this example, at Wishpond we wrote a blog post about Sephora and how they create an amazing picture on Pinterest. We mentioned them in our Tweet.
\
Mention also people who have made good comments on your blog. This is a great way to thank your loyal blog readers.
You can also mention the author of the blog post. Whether it's a guest blogger, a new blogger or even a regular blogger on your site, mention them in a tweet that refers to their message. This is a nice gesture that will probably result in a retweet to their followers.
In this example of Penny Chic's Shauna Miller, she mentions a blogger for the first time on her fashion blog.
6. Retweet Mentioned Blog Content
If someone mentions the content of your blog on Twitter, retweet their tweet.
This example shows a tweet from @Econsultancy. They commented on Wishpond and included a link to their blog on which they published our infographic on social media marketing. At Wishpond, we retweeted their tweet to our infographic.
7. Ask for a Retweet (or RT)
This is a great way to retweet tweets related to your blog. Simply ask your subscribers to retweet or update your update. Tweets that request an "RT" or "retweet" have between 12 and 23 times as many actions as those that do not.
To get more traffic to your blog, ask for a retweet when you tweet a link to your blog.
In this example, Guy Kawasaki asks his followers for "Please RT" on a tweet referring to his blog site.
8. Use Visually Appealing Images
The more attractive and appealing the tweets published on your blog, the more they interact with them and the more traffic they bring to your site.
Join a really cool picture in your blog post. Make s ure this concerns your message. Try to find an image that will intrigue your subscribers and give them want to know more by clicking on your blog.
You can even include a visual call to action, such as an image with the words "click the link to learn more ...".
In this example, Intel tweeted a very smart image on July 4th. Their blog article discusses fireworks technology. In just 10 hours, this one tweet had 90 retweets and 49 favorites. As you can see, the image is colorful, visually appealing and connected to the science of fireworks.
9. Ask a Question Related to Your Topic
A question in your tweet can generate a lot of commitment. If the question generates enough connection and curiosity for your subscribers, the number of clicks on your blog will be increased.
In this example of HootSuite, the tweet could have simply tweeted the title of his blog. Instead, they asked a very playful question to their followers. This concerns their users by asking questions about browsers - not about the desks. The reader feels good if he tends to be out of order. And this can arouse the interest of their subscribers to click on their blog.
Try this update method for your next blog post. What question can you ask your subscribers to make them want to click on your blog?
10. Tweet about Your Blog-Hosted Contest
Organizing a contest, lottery or group offer on your blog is a great way to drive traffic to your site. This creates a commitment to your readers and strongly encourages new readers to visit your blog.
Find out how easy it is to run a contest on your website or blog. Get our free eBook: The Complete Guide to Contest and Website Promotions
Tweets on your contest can generate even more traffic to your blog.
Check out this AOL example. AOL is promoting its contest to increase the number of followers on Twitter. They offer a summer price pack. To learn more about the contest, interested participants should click on the AOL blog.
11. Promote Your Tweets
Sponsored Tweets are an inexpensive advertising option provided by Twitter. They can help you deliver your content to your target market. Instead of just appearing in your subscribers 'feeds, the tweet also appears in other users' feeds. You can set up your sponsored tweets to target by geography, interests, device used and even by keyword.
By promoting tweets containing a link to one of your blog posts, you can spread your tweets to Twitter users who do not see them normally. It's an effective and attractive way to generate new traffic to your blog.
Learn how Jeff Bullas used Sponsored Tweets to drive more traffic on his popular digital marketing blog. The icon on the left side shows that it's a paid tweet, but it's pretty subtle. His tweet is straightforward and includes numbers, which sets him apart from other Twitter users.
12. Include a Blog Link in Your Bio
Your Twitter biography is what your subscribers (and others) see when they visit you on Twitter. This only changes if you make changes. This lends itself to being an ideal opportunity to generate more traffic to your blog.
Include a link to your blog, or even a particular blog post, in your relevant sections and / or contacts in your biography. Both sections have clickable link capabilities. You can also include CTA to encourage your subscribers to click on your blog.
For example, if you have written a good article and want to generate traffic for a few weeks, create a CTA and include it in your biography. Express the benefits of a click, like some of the tweets mentioned above.
Mari Smith uses this tactic to drive traffic to a specific landing page on her blog. This link will take you to an article on Mari's new online Facebook Marketing course. It's a clever way to generate more traffic on his already popular blog.
Conclusion
Cross-promoting your blog posts via Twitter can be very beneficial in generating more traffic to your blog. It also gives you a lot of engaging content about Twitter!
What do you think? Have you tried any of these Twitter marketing methods? What worked for you? What has not worked so well for you?
follow this Twitter marketing methods to increase your traffic #seoideas
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